Saturday, January 30, 2010

2010 - Brings on Confusing Marketing !!


I received a piece of gobbilygook in the mailbox the other day. This postcard had some inane scribble on it that defined some sort of "offer" I think -- the message was unclear and then of course-- there was no phone number as to how to respond. It was for a telecom service I think.... one thing was crystal clear on this postcard. There was a logo on it.

What that does for me I cannot begin to tell you. It filled me with questions that would no doubt go unanswered. I threw it away in the garbage and went onto the next piece of mail.... and repeated this cycle.

This is what many companies have chosen to do rather than deal with their own marketing situation. This is not the way to handle a marketing dilmema.

Don't dance around rejection. EMBRACE IT. Get to the bottom of your marketing. If you are going to get rejected than do it quick and get on with it. I like to test sales copy head on and see if it is going to bomb right away. If I wrote a lemon I would rather find out about it sooner than later.

January is gone kids.....

Stop entertaining yourselves... get out there and sell something.

Ted Cantu wrote this on Jan 30, 2010 at 3:39 PM Ted Cantu promotes Kawasaki atv parts at

Thursday, January 21, 2010

SEO is No Mystery - Just Build Better Stuff !!

I'm almost through picking out the last of the sharp arrows out of my back. A lot of you guys out there are disgruntled and upset that there isn't one pill or magic powder that can elevate your search engine rankings.

(poor little sausages...)

The truth is there is no one way to do it. There is no wrong way to do it. There is no RIGHT way to do it. There is always some mumbling about using keywords. But more importantly you have to know this one thing....

There is a number formula for getting your pages to pop up properly. Without that number it is going to be difficult to get any kind of results.

I tell people all the time. Just build better content. But more importantly you should write it for an actual human being. There is something to be said about writing your content to please the search engine bots. But these can be troublesome to read and can actually inspire brain damage if done poorly.

Ahem..... enough jibber jabber....
Lets look at the pretty video....

Come see me speak at WCCC on Feb 4, at 5:30 --Cantu is the creator of pop culture web sensation, Hot Metro Finds and has promoting 50 industries. You can see Ted Cantu speak on February 4th, 2010 in Detroit at WCCC, the doors open at 5:30 pm and there will be time to connect and meet with him at this time. The location is at Wayne County Community College, Eastern Campus, located at 801 W. Fort Street, Detroit, MI 48226.

This event is open to: This event is open to those from Oakland County and the surrounding communities.Auburn Hills, Berkley, Birmingham, Bloomfield Hills, Grosse Pointe, Clawson, Commerce Township, Ann Arbor, Royal Oak,

Tuesday, January 19, 2010

Michigan's Best Reward And Metro Detroit's Shining Prince of SEO

What do you call a guy who consistently throws his clients onto the first page of USA Today? .... SHEER GENIUS!

Im in this game for two things - fame and prestige. So far, this is about as real as its going to get for many of you. We are living in an age of boundless opportunity and now you need to connect the dots and get to the point. You need to figure out what exactly you are offering to sell to your public.

Get more first page information from the source:

Posted by Ted Cantu on Jan 19, 2010 at 9:24Pm

Royal Oak Businesses Will Master The Web This Feb at WCCC

Don’t let the negative press stop you from getting positive results. Master marketing gurus, Ted Cantu is back this coming month at Detroit WCCC, (Wayne County Community College) and will have ground breaking strategies to share with the attendees on how to kick out a profit from any business. Cantu is the author of two books and a colorful SEO, (search engine optimization expert.
There was a special live session scheduled in January but it was cancelled due to the heavy snows. The overall all effect was one of pure disappointment. Cantu just learned recently that a handful of eager Metro Detroit entrepreneurs showed up anyways even though the event was cancelled according to program director Mark Lange.

“I’m sorry for all the great people to come out and support a great night of learning and profit building. I promise to over deliver to those people and my many fans in Metro Detroit” says Ted Cantu. “With the Ann Arbor News and Eccentric Newspapers going under you need a friend like me now more than ever before – I will have many wealth building strategies to share!” adds Cantu.

Cantu represents a new wave of online marketing and Metro Detroit business – joining the ranks of Ed King and Mark Maupin. Cantu has been featured in numerous press releases in Detroit Free Press, Public Television Channel 56, and is the co-author of, “The 30 Day Total Business Makeover” and even has a new book on the way. Ted Cantu is the veteran advertising agent from the mean streets of Chicago and New York City where he served as an Art Director. Past clients include Oprah, Capital Records, Coca Cola, Citibank, NBC and the WWF.

Cantu is notorious for getting a company on page 1 of Google numerous times. He has put companies on page 1 numerous times, (as many as 10 out of the top 10) he claims. He is also famous for getting web commercials in front of 27,000 fans in just a few hours. Ted Cantu has placed companies on page 1 in as little as 15 minutes. Cantu has perfected various techniques to get the word out there that is not dependant on Yellow Pages, radio or expensive television spots.

He will be focusing on showing Metro Detroit how to, “Market, Sell and Profit In ANY Economy!” Cantu has literally written himself paychecks in over 50+ industries including everything from beauty products, wholesale, imports and exports, music, entertainment, dental, chiropractic, financial, self development, authors, health, real estate, mortgages, automotive and more.

You can see Ted Cantu speak on February 4th, 2010 in Detroit at WCCC, the doors open at 5:30 pm and there will be time to connect and meet with him at this time. The location is at Wayne County Community College, Eastern Campus, located at 801 W. Fort Street, Detroit, MI 48226.

This event is open to: This event is open to those from Oakland County and the surrounding communities.

Auburn Hills, Berkley, Birmingham, Bloomfield Hills, Clarkston, Clawson, Commerce Township, Davisburg, Drayton Plains, Farmington, Ferndale, Franklin, Hazel Park, Highland, Holly, Huntington Woods, Keego Harbor, Lake Orion, Lakeville, Leonard, Madison Heights, Milford, New Hudson, Novi, Oak Park, Oakland, Ortonville, Oxford, Pleasant Ridge, Pontiac, Rochester, Royal Oak, South Lyon, Southfield, Troy, Union Lake, Walled Lake, Waterford, West Bloomfield, White Lake, Wixom and Ann Arbor

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Its 2010 - and Ted Cantu Still Doesn't Have a Job - THANKS DETROIT !!!

A lot of guys would be P.O'd to be out of work this long. Lets face it folks, as far as work goes, I am a long lost memory. Added to the fact that there are NO JOBS IN MICHIGAN -- but I am actually pretty grateful.

In the grand scheme of things - I have actually profited from this. I predict in the next 10 years I will still be unemployed -- in fact I am counting on it. There are a number of top hitting companies on my resume that scare off potential bosses. You got the Big Six firms on there like EY, Arthur Andersen, and then Capital Records and WWF. This has got to send an HR person screaming at the top of their lungs.

They cannot afford me.

Detroit hasn't really been there for me once I crossed the line into super stardom. The companies are still kicking around low digits so I couldn't commit. The last advice a radio station gave me was that I was only worth a couple of grand a year.... I think it was around 15k total. He also advised that I should take the job.

But I had to agree to.. DISAGREE.

I know when I wake up tomorrow the phone will be dead. My agents have long left me and there are no fires to put out in corporate america at the 6 figure level. But that doesn't meant that I am out of action. You see - by 9 am tomorrow morning I am going to be generating some serious numbers.... from my modest office.

I can do this because I am wired to the gills online. I got so many potential business leads out there that it is a little scary. I got press releases, people on command and on speed dial that will not only bring me money when I need it but also connect me to bigger deals when I need it.

I can thank the Internet for that.

And my dear friends, I am only beginning.

Posted By Ted Cantu, (He Still Doesn't Have A Job!) and has a killer studio in Farmington Hills, Michigan and is planning his next wave of online money making!

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