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Friday, July 24, 2009

Web 2.0 PR - The Power Of The Press

Its amazing.

You know two years ago when I started doing online promotions nobody knew what I was talking about. But now, the world is listening to the things that I say. USA TODAY just ran a press release on me and one of my clients -- Anna Russo.

Anna is a NLP specialist out of Metro Detroit. She is an author, speaker and works with high profile athletes and CEO's -- she is famous. Now, she is more famous than usual thanks to the magic of Web 2.0 PR. In the grand scheme of things we got the world in the palm of our hands.

And let me tell you why....


ANN ARBOR NEWS CALLED IT QUITS
A few months back The Ann Arbor News called it quits. This popular Michigan newspaper had been a college town staple for decades. Now in this modern age of iphones, ipods and hand held computers this A2 classic has called it a day. This paper is supposed to live online. And for now, that is exactly what it intends to do.

http://content.usatoday.com/topics/article/Places,+Geography/Towns,+Cities,+Counties/Ann+Arbor/0eFN0dtefheLL/1

Now, I am creating news that lives in some high profile areas. Best of all --- it is creating quite a stir in a short amount of time. This is key because now we have credibility as well as links pointing back to us which enhances our SEO, (search engine optimization).

This is a lot of control for companies in Michigan. Now they can gain attention from the press and get more exposure than they ever could in a printed format.

Posted by Ted Cantu on July 23, 2009 at 10:22 PM

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