Thursday, July 19, 2007


For the last few months I have been muttering about the IPHONE and its amazing possibilities to market. I felt so strong in my convictions that I invested into two soundstages for video work. I eagerly awaited its
coming and now its finally here....

But its nice to see someone else babble about this phenom too! In a recent posting on the DM News Blog there is a nice article there about the IPHONE.

This article goes ONE STEP FURTHER and talks about how companies will have to REDESIGN their sites so they are web phone compatible. Pretty slick eh?

Here... Check it out for yourself.....

Pretty soon companies are going to have to redesign their Web sites to make sure that they are cell phone-friendly and so that everything on the page looks just right on a small screen.
The fact that the phone has the ability to display high-quality video will also attract marketers, as they can market via mobile video ads. A GREAT OPPORTUNITY, considering people tend to respond more to things that they can visualize.

Verizon and Qualcomm also announced a plan to stream live TV to cell phones. This will also push marketers to mobile video ads.

The marketing landscape is changing right under our noses. It is important to understand the changes and to be able to foresee the future. If you can’t, read the news, see what execs and industry followers say.

For the past year or so, I have been writing stories with comments from executives on the potential of mobile marketing. Well the time is here. The iPhone will change everything.

Source: DM News - Click here....

Cantu posted this on July 19, 2007 at 4:44 pm and can be found at

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