There was a time when I had a radio show in Detroit. I had to get sponsors and it was a miserable experience. I had about ten listeners and it was the same ten people who would call me week after week. Before podcasting and web video it was the only way to get the message out about your business. That meant that you would have to shell out a fortune every week to get anyone to notice you.
Recently that has all changed. Youtube has gone through some major changes. You can now upload up to 15 minutes of video at a time. That video can be uploaded straight from your camera and you no longer have to worry about crunching it down. You can actually upload HD video up to 2GB at a time.
CHEAPER THAN BROADCASTING
The aethestics of web video work differently than television. First of all you do not have to apply Hollywood production values. Also you do not have to worry about hiring a script writer or using models. I have done both of those things at one time while producing web video.... It is not necessary.
In fact, the more homeade something looks the more viewers you are going to have. When you use the web you will not have to worry about buying any media airtime. This means you will not have to deal with broadcasting fees. You are using free bandwidth from the Youtube.com servers.
The only costs you have associated with video is producing the video yourself and doing any type of editing. Time, is the biggest cost of doing web video. in the days to come I think you will be better served if you use web media when it comes to promoting your company. Traditional media is always going to be expensive and time consuming.
Think about the kind of people who look at your tagged video content. These are people are in a sense pre-sold on what you can provide. This is a more attentive audience than radio or television.
Monday, September 27, 2010
Tuesday, September 21, 2010
Ted Cantu Redefines How We Do Business On The Web !!
IM STILL UNEMPLOYED !! THANK YOU DETROIT - I MEAN THAT, THANK YOU THANK YOU!!
I am a man of thanks. I cannot tell you grateful I am to be living in such rural conditions because its toughened me up. Its made me climb the walls and find a sensible answer to all of this unemployment and madness.
Its caused me to create a kick ass real estate SEO marketing course. I am selling this mindbomb to real estate agents all across this great nation. I am teaching these agents the ABC's of REBEL MARKETING. We are throwing out all of the old rules and attacking the web with great vigor!
The results are amazing. We are getting our sites ranked in 6 days into tight markets. Creating traffic systems that blow the competition to pieces. The list goes on and on... Detroit.... what can I say. I used to be angry about all of this but these days I couldn't be happier.
Now I get to spend more time with my baby boy.
I am truly grateful......
Check out the stuff we did at Kawasaki....
http://www.1seomichigan.com
Check out the stuff we did for our real estate clients....
Http://www.1searchengineoptimizationrealestate.org
Now we are going to be taking on even more intense online environments....
PS... real estate agents - embrace me -- our time has come!!!
Lets make a fortune together
I am a man of thanks. I cannot tell you grateful I am to be living in such rural conditions because its toughened me up. Its made me climb the walls and find a sensible answer to all of this unemployment and madness.
Its caused me to create a kick ass real estate SEO marketing course. I am selling this mindbomb to real estate agents all across this great nation. I am teaching these agents the ABC's of REBEL MARKETING. We are throwing out all of the old rules and attacking the web with great vigor!
The results are amazing. We are getting our sites ranked in 6 days into tight markets. Creating traffic systems that blow the competition to pieces. The list goes on and on... Detroit.... what can I say. I used to be angry about all of this but these days I couldn't be happier.
Now I get to spend more time with my baby boy.
I am truly grateful......
Check out the stuff we did at Kawasaki....
http://www.1seomichigan.com
Check out the stuff we did for our real estate clients....
Http://www.1searchengineoptimizationrealestate.org
Now we are going to be taking on even more intense online environments....
PS... real estate agents - embrace me -- our time has come!!!
Lets make a fortune together
Monday, September 20, 2010
Beautiful, Spiritual, Web 2.0 Savvy --- and Its Going To Cost You 100k Per Year To Hire Me
STOP ME BEFORE I SAY SOMETHING OUTRAGEOUS......
Im sick of these spiritual people crawling out of the woodwork spouting the Laws of Attraction. These people look like models and obviously cant land the gig!
So they are becoming marketers.
Lucky Us !! I have seen some of these women border on grand larceny and charge as much as 100K per client per year. I ask men, what do you get for that kind of money....? Do you learn how to Tweet? Do you learn how to get a traffic system? Please tell me you get a little bit of SEO.
NOPE.
You get ZILCHO.
You get perfect teeth, and some gibberish about the Laws of Attraction and how to be nice to people.... for a hundred grand.
You're better off buying a low grade racehorse. Good luck getting your moneys worth back. We are living in the age of high ROI. People are losing their homes, they are no jobs -- and now we are being bombarded with these miserable failures.
Still, I have to give them some credit. They aren't posing for mens magazines. Apparently, ripping off the Universe pays better. But it is appalling to see so many of these floozies flaunt the almighty dollar with some peppered philosophies on high end spirituality.
At least I studied Judaism, Hinduism, and Kabbalah. I have studied Kundalini too for the last 6 years. I come from a place from knowing. I never felt the urge to take my shirt off and offer an intergalactic stud service for the disempowered.
People are nuts.
Pick up a book. Learn how to sell something. But I would think twice before I would fork over a hundred grand to any one of these runway con artists.
I saw some of their courses and I was shocked and outraged and what you get. There is one person, who shall remain nameless who has about 20 DVDs - without an ounce of worth to any of them.... We are talking about Kingergarten principals here.
Wealth attraction? Don't make me vomit.
I will.... I will seriously vomit.
Im sick of these spiritual people crawling out of the woodwork spouting the Laws of Attraction. These people look like models and obviously cant land the gig!
So they are becoming marketers.
Lucky Us !! I have seen some of these women border on grand larceny and charge as much as 100K per client per year. I ask men, what do you get for that kind of money....? Do you learn how to Tweet? Do you learn how to get a traffic system? Please tell me you get a little bit of SEO.
NOPE.
You get ZILCHO.
You get perfect teeth, and some gibberish about the Laws of Attraction and how to be nice to people.... for a hundred grand.
You're better off buying a low grade racehorse. Good luck getting your moneys worth back. We are living in the age of high ROI. People are losing their homes, they are no jobs -- and now we are being bombarded with these miserable failures.
Still, I have to give them some credit. They aren't posing for mens magazines. Apparently, ripping off the Universe pays better. But it is appalling to see so many of these floozies flaunt the almighty dollar with some peppered philosophies on high end spirituality.
At least I studied Judaism, Hinduism, and Kabbalah. I have studied Kundalini too for the last 6 years. I come from a place from knowing. I never felt the urge to take my shirt off and offer an intergalactic stud service for the disempowered.
People are nuts.
Pick up a book. Learn how to sell something. But I would think twice before I would fork over a hundred grand to any one of these runway con artists.
I saw some of their courses and I was shocked and outraged and what you get. There is one person, who shall remain nameless who has about 20 DVDs - without an ounce of worth to any of them.... We are talking about Kingergarten principals here.
Wealth attraction? Don't make me vomit.
I will.... I will seriously vomit.
Sunday, September 05, 2010
Napoleon Hill - THE LAWS OF SUCCESS -- BACK IN PRINT
Im going to write about the new re-release of NAPOLEON HILL'S - LAWS OF SUCCESS -- its back in print in its original form -- a first since 1925. There were only 100 original printings of the first edition -- according to legend. But recently there has been a demand to see the entire - original printing. It is now available through late night television.
Listen to what it says about the buyer - seller relationship.....
""It is the personalities back of a business which determine the measure of success the business will enjoy. Modify those personalities so they are more pleasing and more attractive to the patrons of the business and the business will thrive.
In any of the great cities of the United States one may purchase merchandise of similar nature and price in scores of stores, yet you will find there is always one outstanding store which does more business than any of the others, and the reason for this is that back of that store is a man, or men, who has attended to the personalities of those who come in contact with the public.
People buy personalities as much as merchandise, and it is a question if they are not influenced more by the personalities with which they come in contact than they are by the merchandise."
This really pertains to our game -- selling real estate. People do buy into the seller, so personality is very important -- or just AS important, as the property you are selling.
Interesting stuff.....
Ted Cantu posted this on Sept 4 2010 - at 11:58PM - is the author of two books, works out of Metro Detroit
Listen to what it says about the buyer - seller relationship.....
""It is the personalities back of a business which determine the measure of success the business will enjoy. Modify those personalities so they are more pleasing and more attractive to the patrons of the business and the business will thrive.
In any of the great cities of the United States one may purchase merchandise of similar nature and price in scores of stores, yet you will find there is always one outstanding store which does more business than any of the others, and the reason for this is that back of that store is a man, or men, who has attended to the personalities of those who come in contact with the public.
People buy personalities as much as merchandise, and it is a question if they are not influenced more by the personalities with which they come in contact than they are by the merchandise."
This really pertains to our game -- selling real estate. People do buy into the seller, so personality is very important -- or just AS important, as the property you are selling.
Interesting stuff.....
Ted Cantu posted this on Sept 4 2010 - at 11:58PM - is the author of two books, works out of Metro Detroit
Friday, August 13, 2010
Has Google Stepped Over The Line?
In regards to privacy... some people have had it with Google.....
And to some extent.... they should be upset.... Here is the latest....
The Google Wave That Crashed
19 by MG Siegler on Aug 10, 2010
When I first heard the news that Google Wave was dead last week, I was surprised. I wasn’t surprised because it was a thriving, successful product (obviously, it wasn’t). I was surprised because of the gushing I heard about it from within Google leading up to and immediately following its introduction. To hear them tell it, this was the future. So I was obviously surprised that they only gave the “future” one year to prove itself. And that’s being generous.
Obviously, I knew part of that gushing was the same bullshit hype and marketing that any company applies to any new product. But it really did seem as if some key executives — everyone from Vic Gundotra to Sergey Brin — were genuinely excited about Wave. And rightfully so. As I wrote at the time, it was ambitious as hell.
But my full quote on it, as remembered by Business Insider last week, is more fitting:
It’s ambitious as hell — which we love — but that also leaves it open to the possibility of it falling on its face. But that’s how great products are born.
Obviously, Wave ended up falling on its face. It crashed, as it were. No great product was born.
But I’m getting the nagging feeling that it crashed because Google just didn’t handle it properly. Was it hard to understand? Yes. But so what — so is email when you really stop to think about it. Did it solve a problem? No. But so what — neither does Twitter.
I think Wave is simply a case where Google’s get-it-out-there-early mentality failed. Because the product was somewhat complex and Google itself didn’t know what to do with it, or how to pitch it, it flopped. It really is that simple.
In my view (obviously, with the benefit of hindsight), Wave should have been an experimental productivity tool that was wrapped into Google Docs. It should not have been billed as some sort of next generation communication tool for the masses. At least not at first.
Or, if Google really wanted to try and shove it in peoples’ faces in that way, they should have done what they did with Buzz, and crammed it into Gmail.
Read the rest of this original article here....
http://techcrunch.com/2010/08/10/google-wave-death/
Posted by Ted Cantu, and icantu media
And to some extent.... they should be upset.... Here is the latest....
The Google Wave That Crashed
19 by MG Siegler on Aug 10, 2010
When I first heard the news that Google Wave was dead last week, I was surprised. I wasn’t surprised because it was a thriving, successful product (obviously, it wasn’t). I was surprised because of the gushing I heard about it from within Google leading up to and immediately following its introduction. To hear them tell it, this was the future. So I was obviously surprised that they only gave the “future” one year to prove itself. And that’s being generous.
Obviously, I knew part of that gushing was the same bullshit hype and marketing that any company applies to any new product. But it really did seem as if some key executives — everyone from Vic Gundotra to Sergey Brin — were genuinely excited about Wave. And rightfully so. As I wrote at the time, it was ambitious as hell.
But my full quote on it, as remembered by Business Insider last week, is more fitting:
It’s ambitious as hell — which we love — but that also leaves it open to the possibility of it falling on its face. But that’s how great products are born.
Obviously, Wave ended up falling on its face. It crashed, as it were. No great product was born.
But I’m getting the nagging feeling that it crashed because Google just didn’t handle it properly. Was it hard to understand? Yes. But so what — so is email when you really stop to think about it. Did it solve a problem? No. But so what — neither does Twitter.
I think Wave is simply a case where Google’s get-it-out-there-early mentality failed. Because the product was somewhat complex and Google itself didn’t know what to do with it, or how to pitch it, it flopped. It really is that simple.
In my view (obviously, with the benefit of hindsight), Wave should have been an experimental productivity tool that was wrapped into Google Docs. It should not have been billed as some sort of next generation communication tool for the masses. At least not at first.
Or, if Google really wanted to try and shove it in peoples’ faces in that way, they should have done what they did with Buzz, and crammed it into Gmail.
Read the rest of this original article here....
http://techcrunch.com/2010/08/10/google-wave-death/
Posted by Ted Cantu, and icantu media
PR4 Rank Rising: In Just 4 Weeks
UPSETTING THE HERD COMES NATURAL TO ME
A few years back I made a ton of enemies. I upset the herd. I was asked for my humble opinion about web marketing and I gave it and all hell broke loose. I am used to this sort of thing from time to time. I've rocked the boat in MLM groups like Market America and have had threatening letters sent to my house by ex-defunct uber alles web leader - Steve Sawyer and his ilk. Sawyer was later cut loose by the parent company and was denied wages and he later sued Market America.
I didn't have to lift a finger -- All I had to do was sit back and watch it all unfold. Sometimes, life is beautiful.
This was back in 2007. What had outraged Mr. Sawyer and JR Riddenger was that I had figured out how to use search engine technology. I actually was cleared of any wrong doing. You see, other members of the Market America group were contacting me and asking me how to become popular online as well.
Once I was cleared of all "criminal" yes... I said criminal... charges I was allowed to continue to sell their crappy products unharmed. After I was cleared I said thank you... and then gave them a big F.U. letter and walked out, three days after I was cleared and never looked back.
In spite of threats of future endeavors I became a certified SEO. As far as I know, this is within my legal rights. This is still America, the last time I checked.
CANTU STRIKES AGAIN.....
Recently, I was thrown out of the popular NING Automotive group -- well sort of. I was defending some basic SEO tactics and was attacked by a bunch of flat footed showroom flunkies turned SEO "experts". These over night academics were appalled by my frankness... and careful study. I pointed out several flaws with their approach in a conservative tone. This was met with bile and spit.
My comments were quickly taken down off of the message boards. I then asked to be removed from the group. But alas, they just cannot seem to live and exist without my SEO manliness. I am still on their roster to this day.
I have several examples of this as I continue through my online marketing journey. I am not sure to take this as a compliment or as an insult. I have been attacked, stabbed in the back by other organizations as well.... GKIC Kennedy comes to mind. But I continue to shoot my mouth off and help companies get on page one.
What you are supposed to do is drop everything and purchase the new $3,800 a month coaching program from the SEO flavor of the month gurus instead of listening to reason. You are supposed to drop two payments of $7,500 each for crap that does not work and many people do but I am here to tell you something from the world of real experience.....
I expect more hate mail from CBS radio and all the others for what I am about to share with you. But once again, this is my own real world experience and it is going to run counter to everything else you hear in the current.... popular.... search engine optimization realm.
And no, I am not talking about, (or even defending) social media.....
THE UNCOMMON PR4 RESULT --- IN JUST 6 WEEKS
Now, with a past like that I am about to upset all of my "friends" out there once again with some new stuff. I promise to not disappoint.
I grabbed a domain name recently and created a simple 5 page site. The speed of this process is the most important part of the story. I did not plan. I did not sweat the small stuff. I did not even do a soft launch or a pre launch or throw a party. I just bought a domain and threw together a site and then published it.
Thats upsetting... hell, its downright..... offensive... to somebody.
You have to read the stuff people send me to understand the sheer comedic idiocy of it all. I do not plan stuff out to death. I make money. I never apologize for that. I just do it. I make money, I create sites, thats what I do. I sell.
The site was aimed at a niche market. I did not want to overthink it. I got enough to worry about with my marketing and clients sites. All I want to do is create an impact in my niche and do it quick. You see I never know what the search engines are going to pick up right away or what pages they are even going to index. Thats important to remember because BING reads pages a bit differently and they will grab what appears to be random stuff. Bing never has your content in order. In short, they rarely grab the index page off of your site. It will grab a page that sits deep in your root directory.
Yahoo will grab your site in about 6 days if you get the right kind of domain. I train companies how to purchase domains so this can speed up the process. I will only share that with my clients..... But lets focus on the main part of the conversation.....
Another thing I want to stress here is sitemaps. I recently had a conversation with some SEO experts and they were very cocky about it. You only need one style they said.... HTML... NO KIDDING !!!! But there are three other styles out there now... TEXT, ROR, AND XML... Don't be a dope... you should use all 4 styles....
WHY?
Because in just 6 days in combination with full site optimization I was able to jump over 30 million competing web pages and land on page 1 of Yahoo and Google. I was also able to create three other sites and completely corner a market and get the phones ringing..... Thats kind of important if you want to stay in business. Especially in todays economy.
Its life or death.... Sorry if that offends people. But this game of search engine optimization is designed only for the players. Only 15% of all websites are even archived to begin with. MLM guys never want to admit that, and either do real estate or insurance guys.... But face it... If you know what I know it would cut down all the stress and alcoholism in those industries.... so get intelligent, and pretty please... with sugar on top... put all four sitemaps in your websites.
There is an added touch of two things concerning..... authority sites and press releases but this is the point.... My site, the one I built in one day.... reached page 1 of Google with nothing less than PR4 ranking. Yes, its making money, and people know me but that is exactly the point.
The smartest guy in the room always makes the bigwigs nervous. Someimes jealousy ensues and people get fired. People make threats.... I was told after leaving Market America that I would be watched very closely. That wasn't out of friendship. I was warned....
Well boys, I hope you are watching.
Its 2010. Maybe you will learn something.
From your master.
Ted Cantu hates MLM companies world wide - and sleeps at night with a peaceful conscious and helps 50+ industries to the top of the search engines. He is a published author on Amazon, and continues to stun the conformed.
A few years back I made a ton of enemies. I upset the herd. I was asked for my humble opinion about web marketing and I gave it and all hell broke loose. I am used to this sort of thing from time to time. I've rocked the boat in MLM groups like Market America and have had threatening letters sent to my house by ex-defunct uber alles web leader - Steve Sawyer and his ilk. Sawyer was later cut loose by the parent company and was denied wages and he later sued Market America.
I didn't have to lift a finger -- All I had to do was sit back and watch it all unfold. Sometimes, life is beautiful.
This was back in 2007. What had outraged Mr. Sawyer and JR Riddenger was that I had figured out how to use search engine technology. I actually was cleared of any wrong doing. You see, other members of the Market America group were contacting me and asking me how to become popular online as well.
Once I was cleared of all "criminal" yes... I said criminal... charges I was allowed to continue to sell their crappy products unharmed. After I was cleared I said thank you... and then gave them a big F.U. letter and walked out, three days after I was cleared and never looked back.
In spite of threats of future endeavors I became a certified SEO. As far as I know, this is within my legal rights. This is still America, the last time I checked.
CANTU STRIKES AGAIN.....
Recently, I was thrown out of the popular NING Automotive group -- well sort of. I was defending some basic SEO tactics and was attacked by a bunch of flat footed showroom flunkies turned SEO "experts". These over night academics were appalled by my frankness... and careful study. I pointed out several flaws with their approach in a conservative tone. This was met with bile and spit.
My comments were quickly taken down off of the message boards. I then asked to be removed from the group. But alas, they just cannot seem to live and exist without my SEO manliness. I am still on their roster to this day.
I have several examples of this as I continue through my online marketing journey. I am not sure to take this as a compliment or as an insult. I have been attacked, stabbed in the back by other organizations as well.... GKIC Kennedy comes to mind. But I continue to shoot my mouth off and help companies get on page one.
What you are supposed to do is drop everything and purchase the new $3,800 a month coaching program from the SEO flavor of the month gurus instead of listening to reason. You are supposed to drop two payments of $7,500 each for crap that does not work and many people do but I am here to tell you something from the world of real experience.....
I expect more hate mail from CBS radio and all the others for what I am about to share with you. But once again, this is my own real world experience and it is going to run counter to everything else you hear in the current.... popular.... search engine optimization realm.
And no, I am not talking about, (or even defending) social media.....
THE UNCOMMON PR4 RESULT --- IN JUST 6 WEEKS
Now, with a past like that I am about to upset all of my "friends" out there once again with some new stuff. I promise to not disappoint.
I grabbed a domain name recently and created a simple 5 page site. The speed of this process is the most important part of the story. I did not plan. I did not sweat the small stuff. I did not even do a soft launch or a pre launch or throw a party. I just bought a domain and threw together a site and then published it.
Thats upsetting... hell, its downright..... offensive... to somebody.
You have to read the stuff people send me to understand the sheer comedic idiocy of it all. I do not plan stuff out to death. I make money. I never apologize for that. I just do it. I make money, I create sites, thats what I do. I sell.
The site was aimed at a niche market. I did not want to overthink it. I got enough to worry about with my marketing and clients sites. All I want to do is create an impact in my niche and do it quick. You see I never know what the search engines are going to pick up right away or what pages they are even going to index. Thats important to remember because BING reads pages a bit differently and they will grab what appears to be random stuff. Bing never has your content in order. In short, they rarely grab the index page off of your site. It will grab a page that sits deep in your root directory.
Yahoo will grab your site in about 6 days if you get the right kind of domain. I train companies how to purchase domains so this can speed up the process. I will only share that with my clients..... But lets focus on the main part of the conversation.....
Another thing I want to stress here is sitemaps. I recently had a conversation with some SEO experts and they were very cocky about it. You only need one style they said.... HTML... NO KIDDING !!!! But there are three other styles out there now... TEXT, ROR, AND XML... Don't be a dope... you should use all 4 styles....
WHY?
Because in just 6 days in combination with full site optimization I was able to jump over 30 million competing web pages and land on page 1 of Yahoo and Google. I was also able to create three other sites and completely corner a market and get the phones ringing..... Thats kind of important if you want to stay in business. Especially in todays economy.
Its life or death.... Sorry if that offends people. But this game of search engine optimization is designed only for the players. Only 15% of all websites are even archived to begin with. MLM guys never want to admit that, and either do real estate or insurance guys.... But face it... If you know what I know it would cut down all the stress and alcoholism in those industries.... so get intelligent, and pretty please... with sugar on top... put all four sitemaps in your websites.
There is an added touch of two things concerning..... authority sites and press releases but this is the point.... My site, the one I built in one day.... reached page 1 of Google with nothing less than PR4 ranking. Yes, its making money, and people know me but that is exactly the point.
The smartest guy in the room always makes the bigwigs nervous. Someimes jealousy ensues and people get fired. People make threats.... I was told after leaving Market America that I would be watched very closely. That wasn't out of friendship. I was warned....
Well boys, I hope you are watching.
Its 2010. Maybe you will learn something.
From your master.
Ted Cantu hates MLM companies world wide - and sleeps at night with a peaceful conscious and helps 50+ industries to the top of the search engines. He is a published author on Amazon, and continues to stun the conformed.
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