Check The Sincerity Of Your Social Networks

"Creating Mountains Of Wealth Begins With PRE-QUALIFIED PROSPECTS!"

When I first read Robert Allen book about, "Multiple Streams of Income" I got to admit I was somewhat smitten. This was the guy who jumped up to 24k in one night on the Internet. The rest of the book reads like a fairy tale. You walk away from the experience with this unshakable belief that you can do this too......

Like I said, I was smitten.

But when you break down the math of how the income relates to the actual numbers that are involved the "landslide profits" it loses something. It loses a little of the magic that you once felt. You see Allen had a sizeable number to play with in the first place. He had a phenomenal audience OPT IN list in his customer database. The actual number was around 23,000 opt-in emails which meant he had permission to market to them. They knew who he was and he had developed a relationship with them.

He managed to score 1% of the money from this group of people. That is the MAGIC number that got him on a television show where he released an email to informed his list how to order an ebook that he wrote.

This sort of takes the fun out of it a wee bit -- doesn't it?

THE PROBLEM WITH THE YOUTUBE.COM PHENOM

Every one with a little budget suddenly wants to become the next www.youtube.com. They want to get awarded the next 1.65 billion dollars, (this was the amount Google paid for the network). Some of these social networks online are pretty good but most of them are just average. There are many people on these sites that are looking to hook up with other like minded people.

Podomatic, where I have a podcast show by the way, (http://www.911copywriter.podomatic.com/) has a lot of people who can join your friend network. After they join it you may or may not have a lot of contact with them. I know I don't on a general basis. Oh sure, they may come by to see if I have a new show posted or not. But that about as far as our friendship goes. Thats not much of a friendship.

I certainly could use their personal email addresses.

But what about groups like WWW.LINKEDIN.COM the quality of people there are matched on profession and where you went to school etc. I am not particulary convinced that this is a sincere networking tool either.

And MYSPACE.com. What can I say about this one? This site is based on who is hot or not and its somewhat of a dating/stalking site. Again. I am not convinved that the people who join your friendship database online give a royal hoot about you or not. Its very unlikely.

Here are a few more courtesty of TECHCRUNCH.COM

TRUSTED OPINIONA new social network named Trusted Opinion came out of private beta over the weekend. It has the single worst logo I’ve ever seen ( a circle with a check mark and some unreadable text), and a name that suggests they are a bland reputation based service like TrustedID. But actually they’re a new recommendation-based social network that has integrated both Flash and Ajax components very nicely.Your network of friends is viewed through a rotating, solar-system like visual module built in Flash.

JYTE
Jyte is a new service that leverages OpenID to allow users to start a discussion on any “claim” they care to make. Other users can then vote and discuss those claims.

TEXTMARKS
TextMarks will announce a new product tomorrow that allows publishers to charge people to receive breaking news and other information via text messages. It’s available now under a new “monetize” tab on the home page of the site.the battle rages on with

PHOTOBUCKET
Users are restricted from uploading their own audio files (copyright concerns drove this), but Photobucket says they may add a record button to allow a narrative of the photo/video stream in the future. For now, a selection of licensed stock music is available. Users can also add transition effects, text bubbles, frames and other effects to the mashup.

There is another video system that was just released that we tried to log onto over the weekend. This thing didn't seem to work. There was another mishap over the weekend as someone on the Myblog.com site spammed a bunch of its members......... I got 50 emails from people who I didn't know and some of them were in other languages that I don't speak... such as French and Chinese.

This takes me all the way back to Robert Allen once again. I respect what he has done and accomplish. However I do not think that marketing to your own extended database is much of an achievement in the grand scheme of things.

............. But how likely is it that you will ever top him or equal him using these frivalous social networks like the ones I've outlined.

Try to go for more sincere efforts and find genuine people in your niche.

Cantu writes for the 911copywriters.com blog. This entry was written on 10:16 pm on Feb 19, 2007.

Time Magazine - Announces Man of the Year

COMING TO A NEWS STAND NEAR YOU..........

This years, "Man of the Year" award is YOU. Imagine that. With so much user content coming from a variety of all walks of life - Everyones a Star !!

This was inspired by Youtube.com, MySpace, and the multitudes of blogs that are published out there, (last count 55 million and counting). The public at large is responsible for directing the web in how it looks, acts, and the messages that it delivers.

This was just featured recently on CNN. The real cover will have a sheet of mylar on it so it can give off a reflection. The magazine will continue this campaign overseas. Its the most daring one they have done thus far and easily the most challenging.

This puts the topic of SEO and taking responsibility for your own web site material. It is now official that you can litererally create your own destiny online and beyond.
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Ted Cantu writes for the FASCUBE Network - 2006

Your Online Driving Force

THE POWER OF COMMUNITY
As I write this venture capital companies are funding off shore ventures in China and India. There is a dwindling interest in getting behind new companies and upstarts in America. The face of Direct Marketing is changing dramatically as we know it.

Marketing is being re-invented. The communication process between vendor and customer is in a state of overhaul. The core process of how the relationship works is still intact and goes along with textbook definition. But the ways that relationship can flourish are being challenged.

It is getting so precise now where we, (as marketers) can create our own financial realities. It is no longer a crap shoot. We can also eliminate a lot of the steps and the waiting period factors when it comes to making a sale.

It makes the efforts of top marketing legends Dan Kennedy and Jeff Paul seem a little tired. A marketing guy can now topple the search engines in a matter of hours and create sales within 24 hours of making those changes. Instead of printing an ad for lead generation and waiting for those people to contact us and then leaving a message on an 800 number or being directed to a web site….. we can contact them online.

We just have to find out where they are hiding…..

ONLINE COMMUNITIES ARE KEY
My Space is kooky and at times very ugly to look at can offer some incredible tools. It is outrageously popular lately. The other thing is that tapping into online communities like this and inviting them to come into your site is nice. Spam doesn’t stand a chance next to a warm invitiation like this.

Creating your own online community is possible. When you use a service like Podomatic you will create a subscription list. People will tap into your podcast and become a fan. In a typical week I can generate 156 new listeners and subscribers.

The key is to keep on inviting them to new things, new shows, new online messages, new web site updates and so on. You want to keep on inviting them to new happenings. Sales will follow as long as you continue this buying process.

AREN’T SEARCH ENGNIE RANKINGS MORE IMPORTANT?.........
Search engine rankings are important of course. But it isn’t until you start building online communities and relating to them on a 1-1 basis that things start to happen. Marketing maven Joe Vitale talks about how people like to feel special and important. You can do that with customized emails, and database capture and using that information for sales.

Align your site with those who are in your market. You can partner with sites that have a Google ranking of 8 or higher. The Google ranking system goes from 0 – 10, (10’s are rare) and you can benefit from getting inbound links from them.

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Ted Cantu is the creator of Mobile Cast and www.911Copywriters.com he has handled the marketing for such innovative groups like www.WindsorBeauty,com and contributes to several blogs and podcasts such as….. http://911copywriters.podomatic.com. He served as a top rated art director for Interactive Web Marketing groups in Chicago and New York City.