The New York Times reported this morning that Brands are making their own shows to get more customers. Last month we mentioned the Burger King Motion Picture and that was pretty outrageous enough. Now Budweiser is getting into the act.
"BUD TV" is going to have several online channels offering different types of programming in order to sell more products. Advertising agencies are lining up for the big contracts.
Small business can actually benefit greatly by copying this strategy. The next time you are thinking about an infomercial think of distributing it through a video server, AKA YouTube.com The other thing you can do is distribute it through your affiliate program.
This is a great way to infiltrate your product into the mass teen market and generate more interest.
Friday, November 10, 2006
Tuesday, November 07, 2006
Enter The Strange World of K7 - If You Dare.....
I recently got new podcast episodes out on the scene and they attracted some ... strange attention. In a routine entry about whats new in the Fashion World and the latest news on the You Tube Phenomenon I somehow angered a great deal of people.
Enough to send hate mail, cursing and all out rage on my K-7 800 number. The messages were bizarre to say the least. But what is strange about it, (as if that wasn't strange enough) was that the profanity wasn't necessarily aimed at me. It appeared that I was somehow caught in the middle of other peoples conversations.
By the way, you can get a free K-7 800 number when you use services like www.podomatic.com.
The messages included a woman crying hysterically about.... something. Another one was an outraged man screaming into the phone incoherantly. And the other messages left were from a couple of good ol boys, who seemed ... lost.
Here is what is strange about it. The direct marketing topics we cover on this blog and in my personal podcasts and sites reflect what is happening in the headlines today. If Forbes, Business 2.0, Google, Wall Street Journal and the business section in the Chicago Tribune.... (gasp) UPSETS YOU.. for some strange reason... then by all means you have the option of not listening or unsubscribing from our RSS feeds.
You cannot stop the power of the internet or deny any of these powerful innovations that are taking place on a rampant progression. It is happening much to quickly.
911Copywriters .. Is dedicated to helping ALL businesses against sloth-like business tactics -- corporate waste --- and misuse of funds and technology.
If thats offensive -- then we are going to keep on OFFENDING.
Enough to send hate mail, cursing and all out rage on my K-7 800 number. The messages were bizarre to say the least. But what is strange about it, (as if that wasn't strange enough) was that the profanity wasn't necessarily aimed at me. It appeared that I was somehow caught in the middle of other peoples conversations.
By the way, you can get a free K-7 800 number when you use services like www.podomatic.com.
The messages included a woman crying hysterically about.... something. Another one was an outraged man screaming into the phone incoherantly. And the other messages left were from a couple of good ol boys, who seemed ... lost.
Here is what is strange about it. The direct marketing topics we cover on this blog and in my personal podcasts and sites reflect what is happening in the headlines today. If Forbes, Business 2.0, Google, Wall Street Journal and the business section in the Chicago Tribune.... (gasp) UPSETS YOU.. for some strange reason... then by all means you have the option of not listening or unsubscribing from our RSS feeds.
You cannot stop the power of the internet or deny any of these powerful innovations that are taking place on a rampant progression. It is happening much to quickly.
911Copywriters .. Is dedicated to helping ALL businesses against sloth-like business tactics -- corporate waste --- and misuse of funds and technology.
If thats offensive -- then we are going to keep on OFFENDING.
Take My Web Site PLEASE !!!
The recent wave of web sites got it right. Sharing your content is THE WAY TO GO. Why just live on one web site when you can live on .... 50 others?
The Recent Borat Phenom.... has it right. They are using My Space to help promote the movie. This is being used and shared by the fans. Just like an earlier entry I mentioned Pop Secret Mountain. The fans are sharing the content while adding the cut and paste code into their own web sites.
This is a great way to let people promote your marketing message. More companies can learn from these examples. This is another way to improve search engine rankings, stay relevant in Google and make the most out of your online marketing.
Besides Google loves getting new content !!!
The Recent Borat Phenom.... has it right. They are using My Space to help promote the movie. This is being used and shared by the fans. Just like an earlier entry I mentioned Pop Secret Mountain. The fans are sharing the content while adding the cut and paste code into their own web sites.
This is a great way to let people promote your marketing message. More companies can learn from these examples. This is another way to improve search engine rankings, stay relevant in Google and make the most out of your online marketing.
Besides Google loves getting new content !!!
What The "*&^%$" Is Podcasting?
Last week I was out looking for some good microphones to continue my weekly podcasting shows. I went to Best Buy of all places thinking they would be up on some of this stuff. The staff there was not only "out of it" but the service was pretty rank as well.
I got another cold reception from the owner of a Mail Boxes Etc. It appeared the web site they used was "more than adequate" even though critical material was missing from his site including Meta Data.. Keywords and Hyperlinks... and.. no visible linking strategy.
Podcasting... as well as blogging and RSS feeds are THE FUTURE. This is as about as good as its going to get for quite sime time. They have done phenomenal things for my traffic ranking and my clients that up until a few months ago were unheard of.
Commercial Radio in my opinion is the worst waste of money out there when you compare it with these new emerging technologies.
Here is a great source for podcast equipment for the faithful.
And here is another good source with some stats on it as well.
I got another cold reception from the owner of a Mail Boxes Etc. It appeared the web site they used was "more than adequate" even though critical material was missing from his site including Meta Data.. Keywords and Hyperlinks... and.. no visible linking strategy.
Podcasting... as well as blogging and RSS feeds are THE FUTURE. This is as about as good as its going to get for quite sime time. They have done phenomenal things for my traffic ranking and my clients that up until a few months ago were unheard of.
Commercial Radio in my opinion is the worst waste of money out there when you compare it with these new emerging technologies.
Here is a great source for podcast equipment for the faithful.
And here is another good source with some stats on it as well.
Sunday, October 15, 2006
Get On It
This is a great service for podcasts so you shouldn't overlook it. Make it a point to get on as many podcast search engines as you can.
Another great resource from your friends at:
http://www.911copywriters.com
911Copywriters Podcast - Episode 2 - Out Now
911's podcast
Give it a listen!
The Money Machine: Online Marketing Cheat Sheet
Enjoy! -- 911 Copywriters
EPISODE 2 IS OUT NOW..... CHECK IT OUT....
Secrets of Online Marketing is now exposed......
Give it a listen!
The Money Machine: Online Marketing Cheat Sheet
Enjoy! -- 911 Copywriters
EPISODE 2 IS OUT NOW..... CHECK IT OUT....
Secrets of Online Marketing is now exposed......
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